Total Uganda unveils new Nationwide campaign dubbed “Excellium Epic Battle”
Total Uganda has unveiled a new nationwide campaign dubbed “Epic Battle” that will see customers scoop many prizes when they refuel with Total Excellium.
Under this promotion, customers will be rewarded with fuel, free shopping, t-shirts and caps to a tune of 300M whenever they fuel with Total Excellium.
While speaking at the launch event at the Total Nakawa service station, Mr Obi Imemba said the campaign is aimed at enabling customers to keep their engines safe and clean.
According to Imemba, a clean engine uses less fuel so it is important for a driver to ensure his or her car engine is clean to maintain it’s efficiency.
“At Total, we believe a clean engine lasts longer. By eliminating deposits, Total Excellium enables your engine to maintain its performance. Its anti-corrosion technology protects your engine for an extended lifetime,” Imemba said.Tweet
“A clean engine uses less fuel. A fouled engine can increase your fuel consumption; this is why it is essential to keep it clean to maintain its efficiency.”Tweet
The Total ‘HandsOffMyRide’ will see three lucky customers that fuel 50000 shillings and above walk home with a brand new KIA Cerato.
As well, it will include a TV game show where 5 lucky participants will take part in the TV shows that will be aired on Bukedde TV and NTV every Sunday starting Mid-November to Mid-December with repeats on Mondays.
Meanwhile, customers stand a double chance when they use their Total Cards to transact because every time they refuel Total keeps a record.
“All you need to do is fuel Shs50, 000 and above and spin to win instant prizes at a station near you where our promotion teams will be,” Imemba said.Tweet
“You stand a double chance when you use your Total Card to transact because every time you fuel we capture your transaction for the promotion so I encourage every customer to get the Total Card and enjoy even more discounts that are currently running on it,” he added.Tweet
The two months promotion that will be published in print media, on radio and all Total Uganda social media pages is a nationwide tour across 100 stations on the network and 13 taxi parks.
Appropriately, Imemba implied that they have embarked on this strategy to try and give back to the customers as a way of rewarding them for the good commitment towards the product.
By John Dalton Kigozi