MultiChoice Uganda has named Lois Aber Kwikiriza as the new Head of Marketing, replacing Colin Asiimwe, who held the position for the last two years.
Lois Aber Kwikiriza has been named the new Head of Marketing at MultiChoice Uganda replacing Colin Asiimwe who has been holding the position for the last two years.
In a statement confirming Kwikiriza’s new position, Hassan Saleh the Managing Director said she will head the marketing team at MultiChoice Uganda.
He said Kwikiriza comes on board with over 20 years of marketing experience and a proven record of achievements in building global brands.
“We are excited to have Lois Aber Kwikiriza, a powerhouse in brand and marketing join the team at MultiChoice to head the marketing department. We look forward to the great work that will be done as we amplify the MultiChoice brand in the Ugandan market,” Saleh said.
“Kwikiriza’s forte is strategy and concept development, project planning, with a strength in ideation & execution. She is an excellent planner in tune with the current market dynamics,” a statement from MultiChoice also read praising the recruit.
Who is Lois Aber Kwikiriza?
Lois Aber Kwikiriza holds a Bachelor of Arts in Social Sciences and possesses the knowledge and educational training in the field of Digital Marketing and Services, Experiential Marketing, New Generation Marketing, and process innovation amongst others.
Previously, she worked as a marketing and brand manager for corporate and investment banking at Bank of Credit and Commerce at Stanbic Bank Uganda, was a brand manager at Premium spirits at Uganda Brewery Limited and also the marketing manager at Total Energies Uganda.
Speaking about her appointment, she expressed her delight to join MultiChoice and also promised that her stay there will be valuable to the organisation.
“I am happy to join the home of great pay-TV entertainment, MultiChoice Uganda where I anticipate to provide additional value to the brand,” she says in the prepared statement.
Meanwhile, MultiChoice Uganda’s unstable marketing division has struggled to calm the waters the past few years since MultiChoice Uganda’s torrid sex scandal in which marketing manager Phoebe Nakabazzi was forced to leave.
Phoebe and her former MultiChoice Uganda boss Charles Hamya’s torrid extra-marital sex scandal in the office was revealed by his wife to all MultiChoice staffers in an email that shocked the MultiChoice Uganda office and damaged the DStv Uganda brand.
Then MultiChoice Uganda marketing manager Albert Ngambeki left after barely 7 months in August 2019 after he didn’t get along with new MultiChoice Uganda boss Hassan Saleh. Colin Asiimwe has now exited, making pace for Lois Aber Kwikiriza.